



A creative
branding Powerhouse
We’re experts at crafting a unique and powerful voice that speaks to the hardcore fan base of a brand, while inviting the customers on the periphery into the fold. We take pride in solving challenging branding problems with simple, elegant, memorable, cross-disciplinary solutions that drive passion and move the needle.
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Tracker Off Road
Bass Pro Shops, maker of America’s most popular boat line hired Pocket Hercules to helped them conquer “land” with the introduction of Tracker Off-Road vehicles.
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Tracker Boats
How an authentic brand voice and the right photography made Tracker Boats relevant in the Midwest.
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Red Wing Shoes
Creating work that lives up to a 100-year old brand with the guiding principle of “Work Done Right.”
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Irish Setter
Legendary maker of hunting boots successfully adds works boots to its product line.
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Harley-Davidson Motorcycles
In partnership with lead agency Wolfes, Pocket Hercules has helped create some of the most iconic Harley-Davidson advertising of all time.
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Delta Dental Insurance
“You Make Me Smile Because _______” campaign wins the Outdoor Advertising Association of America campaign of the year for 2015.
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Marvin Windows & Doors
Extrordinary product launches delivered with memorable, emotional messages in extraordinary homes.
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Zeiss Sports Optics
Authentic messaging for products featuring precision German engineering & craftsmanship for the most serious sportsmen.
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Key Surgical Sterilization Products
Bringing style and design to all touch points of an ignored segment of the market has generated incredible results.
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Rapala Fishing Lures
The legendary fishing lures continue to appeal to fishermen everywhere with “twinkle in the eye” messaging.
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Pearl Izumi
Provacative work creates talk value among riders and creates maximum exposure with a limited media buy.
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Transport America Trucking Company
A multi-platform campaign aimed at recruiting drivers with emotional messages has paid off in an ultra competitive environment.
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Safco Office Furniture
Pocket Hercules was hired to overhaul an established brand with design and a whitty sense of humor to compete with new online start-ups.
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dorsaVi Wearable GPS Sensors
Pocket Hercules helped an Australian company launch a global brand to improve movement in sports, clinical and occupational settings.
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Yellow Jacket HVAC Tools
Made in the U.S.A pride shines through in our work for Yellow Jacket to capture market share and strengthen the brand.
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Lakemaid Beer
Lakemaid Beer is not just a campaign, but a brand of beer created and owned by Pocket Hercules. Launched completely with social media and public relations, Lakemaid Beer stole the show at the 2015 NFL Super Bowl with a drone delivery campaign, which ended up on The Today Show, Fox News, The Wall Street Journal […]
